Footwear| @EndClothing x @MyAsics Heat-Up With “Wasabi” Gel-Lyte Collab


• Known UK based retailer and collaboration specialist END. has teamed with ASICS for yet another sensational delivery but this time with a savory colorway. For the collaboration, the two powerhouses utilize the Gel-Lyte III for this Japanese inspired release. Taking from the acquired taste of the Japanese cuisine ingredient ‘Wasabi’ offers towards the name & color scheme.

Cascaded in traditional pig-skin nubuck upper in the soft “Seafoam Green” with subtle features of “Gun-Metal Gray” for the ASICS branding. Accompanying these are touches of “Tropical Peach” which hints to the traditional sashimi, wasabi and pink pickled ginger combination. Placed along the tongue, is the END. Japanese character assigned along with other duel branding opps seen on the footbed & heel patch.

Shopping with END. has many features accompanying the shoe purchase such as customized the traditional sashimi, wasabi and pink pickled ginger combination all set to release March 8.

Take A Look At The Artistic Visuals For The ASICS x END ‘Wasabi’ Gel-Lyte III’s Below, ENJOY!


Fashion| Polo @RalphLauren Unveils Their 1992 POLO Stadium Collection














• Packaged in a unique presentation is the all new homage series to Ralph Lauren‘s POLO Stadium Collection originally released in 1992. The design of this release was inspired by the American Olympians in the 20’s and 30’s. A direct mimic of the original collection, Polo Ralph Lauren re-introduces one of their most renown series.

The all-American inspired sportswear collection is centered around key pieces from the ’92 release. Not only was history made globally in the Olympics in 1992, but also in fashion history as this collection was promoted heavily during the games. RL chose to consistently utilize the American flag colorway through-out the entire collection. National acclaimed and fashionably obliging, the re-release is just as grasping as the originals.

 The 12-piece capsule collection will launch at END. on 21st September. Oh, Today.

…. All Views Of The Polo Ralph Lauren ‘Stadium 1992’ Series Above, ENJOY ….

Kicks| Cop or Drop? @EndClothing x @ReebokClassics Instapump Fury “Pink Salmon”


• Our friends at End. tend to lead in streaming out some of the latest and greatest sneaker drops the internet can handle. Teaming up with American classic sports apparel brand Reebok, the two are right in time for a Holiday release.

Making great use of their leading silhouette, the Reebok Instapump Fury is dressed in a unique shade of pink with the “Pink Salmon” release set for December 25th. Seems like an odd day for a release, but many sneaker heads will look forward to getting their pair of the Instapump Fury’s.

The sneaker displays a premium suede embossed to resemble the overlapping design of fish scales sits beneath a ballistic nylon cage imbued with the innovative technologies that have seen the silhouette become truly legendary.

The bold salmon-pink upper stands atop a speckled midsole, its subtle tonalities picking up on the shoe’s black suede heel panel. Woven heel pulls are completed with the succinct END. branding, whilst Reebok’s own graphic arrives in an embroidered iteration to the tongue and heel.



Fashion| Sneak Peek at Maison Margiela S/S 2016 Collection


1988 began the legacy of renown brand Maison Martin Margiela, making a global stamp as one of the more forward-thinking, intelligent approaching designer brands in the industry. Utilizing everyday, ordinary elements, Margiela tends to celebrate what most brands chose to hide and pinpoints the fine details. Curating fascinating finishes that are simplistic in operation but complex once gazed upon, Maison Margiela has returned in 2016 maintaining it’s established aesthetic.

For the first installment of their intriguing SS’16 collection Maison Margiela revisit a series of elements that have shaped their distinctive style, moving the brand firmly forward into a new era, lead by iconic British designer John Galliano.

Paint, an unexpected form of embellishment that has become key to Margiela’s collections over the years is once again seen splattered across leather sneakers and wallets, whilst tees bare the Margiela name scrawled white paint across the chest. Expect reversible bomber jackets, sharply tailored city coats and brushed flannel shirts, all staples of any contemporary wardrobe – remodeled and shaped to fit with Galliano’s cutting-edge vision for the house’s latest incarnation.

The latest additions to the ever-expanding footwear collection include a fresh look at the cult ‘future high’ model constructed with fully transparent uppers, offering the wearer a window to the inner workings of the sneaker’s construction; elevating ordinary, necessary details to the sneaker’s finest feature.





“Celebrate The Imperfect, Elevate The Oridnary”






Fashion| View Nike Tech Knit Pack Before It’s Release on Feb. 4th


Introducing Nike Tech Knit: an engineered fabric that’s mapped to your body with superior fit, ventilation and warmth. To compliment previous Tech Fleece releases, Nike’s newest technology is designed to respond to the wearer’s environment and activity level, engineered to cater to your everyday lifestyle as well as strenuous workouts. The thermal, double-layer Tech Knit construction holds the warmth in where you need it most, working in sync with the vented panels that are seamlessly woven, letting your body breathe in high-heat zones. The fit contours to your body, delivering seamless support with a premium feel. The collection allows you to hit the streets in style, or relax like LeBron himself before the big game. It’s never been easier to stay warm and look your best at all times. Be confident in your style, with all-day comfort in modern sports style.

The Swoosh continues to push the limits of performance, with their sportswear taking a strong position in fashion. The latest offering is so versatile you can incorporate sports pieces with a button-down shirt or t-shirt, and stay confident in what you wear. Combining modern technology with traditional crafting, Nike upgrades pieces such as the Tech Windrunner, Tech Pants and Pocket Tee. Classic has met innovation. The Tech Knit Top and Tech Knit Pocket Tee note mesh alongside the knit construction to provide added breathability, with built-in stretch zones to award the wearer with maximum comfort. The Windrunner’s double-layered construction and ventilation delivers all-day versatility while the iconic 26-degree chevron carries on their legacy. Our favourite pant returns with thinner layers of Tech Knit, providing warmth while body-mapped ventilation keeps you cool with a relaxed feel. Whether it’s pregame arrival or during your leisure time, style is all about your confidence. It’s time to feel reborn.

Available from END. February 4th.


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Fashion| END. Features New Y-3 Qasa High Triple White


Entering 2016 well, we catch the showcasing of a collaboration between Japanese master designer Yohji Yamamoto and Germany’s sportswear legends Adidas, Y-3. The two combines a innovative approach to materials with a reinvention of athletic staples in order to create a progressive, elevated template for design. The perfectly pristine white styling gives the upcoming Spring/Summer a great shine. Y-3 branded as the high-end addition to Adidas, the brand utilizes more lavish materials in their pieces.

One of the most forward-thinking and best loved silhouettes of the last 18 months, the latest iteration of the Qasa High highlights the trainer’s playful use of proportion. Appropriating a variety of traditional performance detailing, the full neoprene uppers and leather detailing are cast in a fresh tonal white make-up, sitting on top of a built up rubber sole unit finished in a vintage slick white treatment. Yohji Yamamoto is not left out on the design as his name is printed on the outer toe of the shoes.  END. clothing has showcased these most recent release. The collection of Y-3 & Yamamoto release has seen much buzz and are flying off shelves. Get Your’s Now!


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Fashion| END. Showcases New Saint Laurent S/S 2016 Collection


Having undergone a multitude of incarnations over the years – not to mention the significant change to revert to the house’s original ‘Saint Laurentname, the label is now created under the guardianship of wunderkind Hedi Slimane. Slimane continues to produce a menswear offering that recalls the sophisticated, French-infused DNA of the house’s original offering, but expertly blends it with his own brand of rebellious, rock-inspired style that made his work at Dior Homme so sought-after in the early noughties.

For Saint Laurent’s SS’16 offering Slimane channels signature pieces of military apparel; an overdyed camouflage shirt is nonchalantly twisted to the label’s aesthetic, whilst naval pea coats are sharply tailored in the finest of cashmeres.

Working alongside the military references are the dark, rock-inspired influences that have become so ingrained in the look and feel of Saint Laurent’s menswear. Casually distressed tees bear simplistic star motifs, vampire fangs and monochrome marble prints, whilst crew sweats are updated with tough zippers to the neckline and raw finishing.

Underpinning the collection are some of the market’s finest examples of slim-fit jeans – sharply cut with an ultra-narrow leg in raw selvedge denim along with an offering of distressed styles, ripped at the knees and acid washed to create a pair of jeans that take a ‘lived in’ appearance to luxurious new heights.

The collection’s trophy piece – a seriously tough biker jacket – is constructed from the finest leather and treated to a black-out design. Oversized, matt black zippers give it the final dark touch that makes it so unmistakably Saint Laurent.



• In less then 10 hours, our friends at END. Clothing will be doing their global release of the debuted END. x SAUCONY GRID 9000 ‘WHITE NOISE’. This light colored Fall/Autumn collaboration re-crafts the renown Saucony silhouette and slides in a uniquely designed colorway dedicated to the old-school analogue TV term “White Noise“. White noise itself is defined as a random dot pattern of static displayed when no transmission signal could be obtained which is clearly reflected here with a noisy grey panels contrasted with bleached aqua accents. Utilizing the unmistakable upper of the GRID 9000, END. has applied an assortment of fleck-affected materials to the sneaker’s panelled construction, making use of woven cotton, felt, wool and Ballistic nylon in varying tones of grey. Working alongside the noisy grey panels are accents, tongue and bootie in an arresting Bleached Aqua hue adding comfort by way of its jersey mélange lining. All this sits on a fresh white midsole with Bleached Aqua sole unit with G.R.I.D. cushioning system. The ‘WHITE/NOISE’ editions are finished with 3M reflective rope laces, white noise insole and END. branding to the lateral side panel.

The sales release for these is set for today November 5th, and END. proudly has the count down ticking off on their home site. The collaboration is one that we can say will be worth the purchase Priced at $149 USD, these limited edition END. x SAUCONY GRID 9000 ‘White Noise’ are a definite must have for this season. Making great use of a pastel during this season is a risky move we can not wait to see on the streets this Fall. Visit END. today and get yours!


Footwear| View New Men’s Footwear Collection from No.288


• From our good friends at END., we are excited to preview the newest in Men’s footwear and design from a New York based company dubbed No. 288, whom is focused on designing high quality footwear built for style, comfort, and mobility. Respecting and employing the traditional codes of men’s footwear design, No. 288 produce high quality sneakers using only the most superlative materials and craftsmen on a slew of considered, simply designed silhouetted. Simplistic in color, these new additions are casual choices for any environment while maintaining the chic and style of a formal look.

Approaching their third season, designers Jung Suh and Benyam Assefa mesh those classic elements with their multi-cultural backgrounds to an expanding collection for Autumn/Winter 2015 – their first with END. Held by END. is the exclusive interview with both Jung and Benyam about the brand, the collection, their history and what the future holds for No.288…


With No. 288 being a new brand to END., can you tell us what the brand is all about?
Jung: No. 288 is a New York based footwear brand producing high quality men’s footwear with a focus on classic sneaker silhouettes. Applying an avant-garde and minimal aesthetic, the brand offers a modern twist on high quality leather sneakers. We try to take the best of our influences and New York City.

Autumn/Winter 2015 is your first collection at END., what is it about?
Benyam: We don’t really have themes for each season. Autumn 15 was about expanding the collection; I really looked at the runner and explored the iconic (Alden) Blucher shoe as a reference construction. We selected a technical ballistic nylon and married that with nubuck and suede as well as natural vegetable tanned leather, which we have been mixing in our collection from the beginning. This adds character to the shoe as it transforms with the wearer and becomes more personalized.

Craftsmanship is quite obviously key to your product, how do you ensure you are utilising the best craftsmen for the job?
B: Craftsmanship is something very personal. You appreciate it or you don’t. We partner with what I believe is the best footwear factory in Portugal. Visiting often and sharing ideas and learning from each other has been invaluable and that is the key, pushing each other and developing our aesthetics, concepts and characteristics under one roof, I always wear the prototypes w/o socks, just bare feet to really get a sense of the product, as it breaks in and I feel more intimate w/ the shoes.


Production is kept solely to Portugal. Judging by the quality of your product, the choice seems very much a considered one. Why Portugal and not the stamp of authority that ‘Made in the USA’ badge has?
J: Portugal is known for its leather manufacturing; Lanvin, Givenchy, a lot of high-end brands have moved their leather production in there, and the country’s shoemaking industry is the second most expensive in the world behind Italy’s.

How do you feel No. 288 sets itself apart from the rest of the market?
B: We have to continue to make products we feel passionate about. We think if we continue that direction we will set ourselves apart with genuine product.

You met at Parsons School of Design with alumni such as Tom Ford, Marc Jacobs and Donna Karen amongst others, do you seen any of them as role models as such?

B: For me Alumni were the biggest attraction to attending Parsons. I didn’t have a formal fashion background, my interest started late after studying other design disciplines, so I just went on their reputation. But I think the creative environment that is nurtured and the bonds you make are the reason you attend (an influential University)


Each style has a distinctly minimalist feel but has roots in more traditional shoe making, how much does traditional shoe design play apart in your own design process?
B: It is the foundation. We reference it all the time; we look at material, construction, hidden construction, balance, fit and proportion. We have to also add value, and it is always that balance of value, clean design and (innovative) construction.

As mentioned, design recognisably plays a significant role within No. 288, do you have any standout design heroes or influences?
J: I respect Junya Watanabe the most. He has different concepts for each collection, yet there is a link that connects them all. He shows the brand’s consistency and craftsmanship. An evolving theme that does not lose the brand’s identity is what I can learn and admire from his collections.

Ben and I, we are also interested outside of our own designs lie primarily in innovative sportswear, this combined with elements of architecture in fashion are of particular interest.

Hailing from Ethiopia and South Korea respectively, do you feel your native influences make their way through to your designs?
B: As the collections grow you will see more personal references. We both have such rich heritages and we want to express that in our brand.

J: Indeed. Being a Korean-American is a good mix of Western sophistication and Asian practicality. I grew up in several countries with interpreting and combining Western fundamentals and Eastern elaborated details. Korea is an interesting country has perfect mix of style and sensibility. There is a big movement towards a global market in today’s Asian fashion, especially in Korea.


It seems a natural conclusion to talk about the future, where do you see the brand in the coming years? Is there an instinctive progression you feel No. 288 needs to move on to?
J: Our future goal is to continue to preserve the integrity of men’s & women’s footwear and to communicate the pride and innovation we feel embodies the brand. To balance commerciality and design through our continued efforts to develop an aspirational brand with craftsmanship at it’s core.

We could begin to look at the diversification of the brand as we look at small leather goods and possible collaborations with both established and emerging designers, especially from New York.



Fashion| Stone Island Mussola Gommata Jacket

• Just as the weather begins to break for the cooler air and that autumn breeze sets in, Stone Island has released their Mussola Gommata Jacket for the upcoming season.From their base in Ravarino, Italy, Carlo Rivetti’s team of stylists and researchers seasonally produce technical, fashionable garments that are designed to stand the test of time. The blousen jacket crafted from their exclusive Mussola Gommata fabric was developed by Stone Island’s fabric research and development team. The Mussola Gommata fabric is exclusive to Stone Island and is crafted by laminating a light cotton muslin fabric to an outer matte transparent polyurethane film. The jacket is then given its unique coloration by using a double dye formula which gives this particular material impressive depth of image and color. The neutral color allows the jacket to accompany an array of outfits and is not set just for casual settings but can be interchangeable to the environment it’s surrounded by. The Mussola Gommata fabric combination prevents the wearer from freezing but provides an inner thermal experience submerged in style and deep design. The growing brand experiments with many fabrics and styles but the result tends to be the same, AWESOME.