Since debuting in 2016, WORKSOUT has become one of Seoul’s ;eading streetwear store-fronts and retailers period. The success of being a town staple has ead the brand to some new business and location expansions. Newly located inside the recently-opened Ryse Hotel, is the three-story store connected to the hotels lobby. These alterations are contributed by architech Andrea Caputo, whom has an extensively list renovated brand store locations such as Nike, Carhartt and more.
The new location is half of the brands announcement, as the retailer also unveiled their 15-collaboration series. The string of collaborations sees WORKSOUT team up with 15 different partners for signature pieces that adorn the new store-front. Brands like Carhartt WIP, P.A.M., Sasquatchfabrix, Brain Dead, and more, join the roster of collaborators.
Mapo-gu, Yanghwa-ro 130
Seoul, South Korea
Take A Walk-Thru WORKSOUT Seoul Location Below!
• Shortly after debuting their official look book for the seasonal release, Golf le FLEUR showcased the collection live in the heart of downtown Seoul. Sneaker & appereal powerhouse Converse teams up with rapper/public figure Tyler, The Creator on this trendy street wear line. Curating a new logo, Gold le FLEUR stamps itself as an international fashion interest and a high demand product.
Earlier this week, Seoul’s fashion district was taken over by fashion fanatics and Odd Future fans whom anticipated this release for weeks. Utilizing Seoul’s Katina store-front, the boutique received a temporary face-lift to host the buzz-worthy pop-up shop. Speaking of pop-ups, the Seoul community got a treat as Tyler showed up to the showcase to sign sneakers and apparel. In classic Odd Future fashion, Tyler interacts with fans, plays tunes and embraces the fashion frenzy surrounding his newly collaborated collection.
The drop saw three different colorways of the sneaker – vanilla, green and yellow — and clothing pieces such as a sherpa bomber jacket, hoodie, T-shirts and bucket hat also dropped at the exclusive event. Eyes glazed over with disbelief, many participants walked out the door in awe as their purchase pieces now sported the scribbled signature of Tyler, The Creator.
…. More Views of The Golf le FLEUR Release Event Below, ENJOY ….