Footwear| Karhu Is Just In Time For Fall with Their ‘Cross-Country Ski’ Sneaker Pack

Karhu has re-surfaced with yet again an eye-grasping sneaker collection that is not only stylish but also comes at the right time. The renown cross-country ski brand has decided to pay homage to their early upbringings in the shoe/sneaker industry. Introducing their latest sneaker pack is the Karhu ‘Cross-Country Ski‘ Pack that consist of three renditions of the Fusion 2.0’s.

The Cross-Country Ski Pack showcases the favorited Fushion 2.0‘s in three new color palettes inspired by the Cross-Country Ski designs from the 90’s and 00’s releases. For this series materials such as soft suede and nylon mesh are combined with tough leathers. The Fushion 2.0 made the cut due to the functionality and material combination available with this silhouette. The Finland based brand maintains it’s reputation as a revolutionary Cross-Country Ski manufacturer and overall design brand.

The Karhu Fushion 2.0 ‘Cross-Country Ski’ Pack is set to release world-wide on September 20th via the Karhu website and select locations.

Take A Closer Look At Karhu’s Fushion 2.0 ‘Cross-Country Ski’ Sneaker Pack Below

Footwear| Take A First Look at @NewBalance MS247v2 in Grey


Running shoe powerhouse New Balance has become more noticable after releasing their popuar design in the 247 model. To maintain momentuem but switch design focus, New Balance has unveiled their lastest variant caled the MS247v2.

The reworked version of the 247 succumb to a sleek style with notable differences from it’s predecessor. The Upper is dressed in muliple shades of grey, which debuts the fabric mixture makeover, which shows elements of nubuck, suede and mesh all alonside one another. The sole unit sees the REVlite footbed meant to provide comfort and great for ground absorption.

Priced at ¥17,000 JPY (approximately $155 USD), this New Balance MS247v2 model will make its debut on June 15 at select retailers.


Enjoy More Looks Of New Balance’s MS247v2’s In Slideshow Below!

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Footwear| @KARHUOfficial Revisit 1985 Vibes For ‘Laulujoutsen’ Pack


Athletic based sneaker brand KARHU has debuted their Whooper swan inspired pack featuring a few of their older silhouettes. Dubbed ‘Laulujoutsen‘ this capsule is heavily swathed in soft yellow nylon, light grey suede and dark grey displaying the ‘M‘ logo derived from the Original release back in 1985.

This series features a few silhouettes that Karhu has become popular far such as the Aria, Fusion 2.0 and Albatross. Each feature the swan-based color palette but showcase their indiviual design style. All do have common features such as soft pigskin grey suede and tonal hits of yellow. The full Karhu ‘Laulujoutsen’ pack will be available May 4th via KARHU website.

Take A Look At KARHU’s ‘Laulujoutsen’ Pack Above!

Footwear| Nike to Release Air Max Zero, Tinker Hatfield’s Very First Air Max Design

Nike Finally Releases the Very First Air Max, the Zero– Video Below –

• History tends to repeat itself, and this fact is one Nike acknowledges and participates in. It has been 30 years since the teasing of the unreleased Air Max , which is what most sneakerheads consider the forefather pair of sneaker design. This renown pair reaches so far into Nike history that it has been dubbed the Nike Air Max Zero. Penned by sneaker mastermind Tinker Hatfield way back in 1985, the sneaker sports a design reminiscent of its Air Max 1 cousin, with the sneaker’s trademark visible air unit present as ever. Continue reading Footwear| Nike to Release Air Max Zero, Tinker Hatfield’s Very First Air Max Design

Fashion| Wish x Reebok Pump Omni Lite “Solo Cup”

• All-red sneaker everything may become the reliable fashion choice of the year. This all-red sneaker train shows no signs of slowing down with the Wish x Reebok Pump Omni Light “Solo Cup,” a sneaker that takes its inspiration from America’s favorite college sport. This drinking ritual turn sport stemed from basement parties to festivals, beer pong has inspired millions to hone their shot for the weekend and caused many a reveler’s night to end early. These shiny kicks stand as the monument for all the Beer Pong Hall of Fame Athletes.

Cop a pair for $150 here.

Fashion| Common Projects Black Achilles Premium High Sneaker

• Common Projects does it again, this time around with this Black Achilles Premium High Sneaker. Set in high top design, it is made out of suede in all sides in black color. All laces are up with gold number detail on its exterior sides. The white color is seen on the leather insole and the rubber sole as well. It is made in Italy. Check out more info about it via Totokaelo. ($495)

Fashion| Nike “Swoosh Review” feat. KD7, Air Foamposite & Nike Roshe Run

• To start off this week’s ‘Swoosh Review’ we at a gander at the latest of releases by Nike which is the new yet seasonally correct KD7 Lifestyle PRM QS “Hazelnut”.. Extremely long name to simply say these are a must buy. As sneaker addicts, and shoe enthusiast, we look for sneakers that are great for play but every now and again we stumble across a collection that delivers more on style than performance. These ‘Hazelnut’ colorway gives these KD’s a unique capability to be worn on the court as well as on a rooftop to an exclusive listening party. The Native-American inspired theme detailed on the rear tag compliments the sneakers  upper designed from a premium hazelnut ostrich suede leather, with matching suede and leather detailing to the lacing system. The midsole keeps the classy flow with the tonal midsole with perforated detailing on the toe box and the iconic Swoosh branding at the toe. The overall look is completed by a bright mango leather lining and tribal detailing at the heel pull. You can buy the shoes now from Foot Patrol. We give this pair a “MUST COP” stamp.

• Next on our list is the Nike Air Foamposite Pro Premier “Elephant” which is a great addition to Nike’s Foamposite collections. Foamposite’s alone are a perfect mesh between a sports and lifestyle sneaker as it plays both rolls of being great for on-court play and perfect for a summer outfit. Nike presents a new version of the sneaker for Fall 2014 featuring the iconic elephant print allover. Hints of pink on the upper and the outer sole add a nice contrast to the otherwise black/grey sneaker. This release is almost a offering to the decades that Nike has dedicated time to the foamposite collections. Heavily inspired by the ’90s, the limited edition Nike Air Foamposite Pro Premium “Elephant” will release on October 11 at Enjoy A few more looks at these below and this gets a “Willing To Cop” rating.

• Last on our list for this week’s “Swoosh Review” is the Nike Roshe Run “Tiger Camo”, which is a runners delight. As you may know we are big on style and performance but style tends to out weight the performance sometimes, but Nike has delivered a shoe that gives more to the performance points than to what the fashion industry would demand. recently visiting Kith Store in New York we had the chance to try on the Nike Roshe Run and the performance and comfort that a runner would admired is detailed within the design of this shoe. Nike did not want to ignore the need to make this a fashion forward offering so this pair is lined with bright orange, which is picked up on the eyelets with a lighter brown used on the laces, Swoosh, tongue and heel tabs. The minimalist canvas sneaker has been crafted from a green and brown-blended tiger camo print, and is this time made using ripstop nylon which is much thicker and more durable than the original fabric used on the sneakers. All of this sits on a clean white midsole. Stop by CNCPTS where you can order your pair now. This sneaker gets a “Must Cop” for all runners and a “Might Drop” for all fashion forward sneaker wearers.

thE 4um | Nike FlyKnit Air Max

Nike Flyknit Air Max Men's Running Shoe

Nike Is Ready To Release its New ‘FlyKnit‘ collection, which is a simple fusion of ultralight support meshing with maximum cushioning for a perfect new running shoe. This features the most flexible Max Air unit and the FlyKnit upper. Extremely light weight and undeniable comfort is why these are marked starting at $225.

Nike Flyknit Air Max Men's Running Shoe

Details: FlyKnit‘s have a full length Max Air unit which offers the most flexibility to date,  but still maintains the most cushioning making this a runner’s dream.  As a true runner knows the more air underfoot allows a smooth flow from heel strike to toe-off due to the tube like build. The FlyKnit weights in at 12.8 ounces(size 10 men’s) and has the best grip around foot feature due to it fully polyester upper. The lighter Waffle pattern outsole helps to distribute your weight evenly thru out your steps.

Nike Flyknit Air Max Men's Running ShoeMore Benefits:

  • Flywire technology integrates with the laces for a dynamic, supportive fit
  • Stitch and turn collar for a snug, comfortable fit
  • Sculpted Cushion mid-sole for plush cushioning, springy resilience and impact protection
  • Flex grooves align with the Max Air unit for more natural range of motion
  • Reflective elements enhance visibility in low light
  • Nike Flyknit Air Max Men's Running Shoe

 Special Thanks To Nike Brand … Now Visit thE 4um