Fashion

Fashion| @BirkenstockUSA & @BarneysNY Team Up To Introduce New Mobile Retail Concept


BIRKENSTOCK BOX x BARNEYS NEW YORK OPENING EVENT : AT UNTITLED RESTAURANT AT THE WHITNEY MUSEUM

• Germany based footwear brand Birkenstock has teamed up with New York’s Barneys to present a new mobile retail venue concept & it opens soon. Residing at 90 Gansevoort Street, in the heart of NYC will be what is dubbed the Birkenstock Box has been constructed by Gonzalez Haase AAS. Utilizing two emptied freight containers which then are transformed into a cozy boutique pop-up featuring Birkenstock’s latest product releases.

The actual interior was designed by Barneys New York Creative Director, Matthew Mazzucca whom utilized subtle references from the Whitney Museum of American Art which so happens to be located directly across the street. Birkenstock offers up limited edition Birkenstock shoes along with a brief curated collection of exclusive Barneys New York pieces including designer ready-to-wear, handbags, accessories and beauty supplies.

Visiting the space will be available to the public starting September 12th.

…. More Views Of Birkenstock and Barneys Box Below, ENJOY ….

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