• Wrapping up their Year V Spring I collection, KITH makes use of some new cool connections with a few Jersey kids. YesJulz supported NJ artist Shake (070Shake) teams up with 070 crew member and model Ralphy River to model for the Year V Lookbook. Maintaining the relationship, Ronnie Fieg and YesJulz scheme up the perfect plan to build the collection’s buzz and maybe some new tracks all at the same time. Their Fashion and Social Brand relationship has been one we have kept an eye on and this release is the result of their team work.
Shot by Nolan Persons, the white background shoot debuts the KITH’s latest line-up of comfortable 400gsm cotton fleece pullover Williams Hoodies, the Velour short set and a collection of 59Fifty fitted caps created in collaboration with New Era with an assortment of bold colors. Simplistic in design, the caps feature the KITH renown “K” letter and is offered in five colorways. Styled by Ronnie himself, Shake and Ralphy give off that 90’street style similar to that in New Jersey Drive film.
KITH & 070 seem to be building quite the rapport these days, and this is something we seen coming. YesJulz and Ronnie are exercising their brand strengths and curating some amazing contentin Fashion and Music. Shake has become a ground-breaking sound and raving new energy to the music scene and dripped in KITH, head-to-toe, is a great look (literally). This of course is signs of more to come from the Media Juggernaut YesJulz and Fashion’s fore-runner Ronnie Fieg. We will keep you posted as more collaborations are surely on the way. STAY TUNED!
NOW ENJOY MORE VIEWS FROM THE KITH x 070 YEAR V SPRING I LOOKBOOK BELOW!